Skip to content 
Driving Efficient Bookings at Scale
Client: Housejoy
Background
About Housejoy
Housejoy is an online services provider which connects home service professionals such as plumbers and carpenters to customers. It is present in Delhi, Mumbai, Chennai, Bengaluru, and Hyderabad.
The Challenge
What Housejoy Needed
Our Approach
How Unified Platforms Delivered
Housejoy utilised Smart Display Campaigns (SDC) by adopting recommended best practices and were able to drive efficiency and scale on Google's Display Network. Separate creative tracks for high-intent and awareness stages. SDC was also deployed specifically for the plumbing category in Delhi and Mumbai where it was tested against Search.
The Results
What Changed
100x bookings driven at 54% lower cost per booking using Smart Display Campaigns. SDC efficiency improved 54% versus previous Display. 20% of overall spend allocated to SDC. SDC was 30% more efficient than Search for the plumbing category in Delhi and Mumbai.
Your Numbers Could Be Next
Every engagement above started with one honest conversation about what was possible. Have yours with the team that delivered these results.
Book Free Strategy Call