B2B Growth Consulting
Revenue Operations (RevOps) Consulting
Align marketing, sales and success around one revenue engine. We fix the process, systems, data and reporting that turn scattered activity into predictable, measurable growth.
- One aligned revenue engine
- Systems, data and process
- Forecast you can trust

Our Clients
Brands that have worked with us
From global giants to fast growing startups, teams trust Unified Platforms with their growth.










What Revenue Operations (RevOps) Consulting Covers
- Revenue process and funnel design
- Systems and CRM optimisation
- Lead management, routing and scoring
- Marketing and sales alignment
- Reporting and forecasting
- Attribution and measurement
Overview
What Revenue Operations Consulting Covers
Revenue operations, or RevOps, is the discipline of aligning marketing, sales and customer success around a single, well-run revenue engine. It brings the process, systems, data and reporting that these teams usually run separately into one coordinated function, so revenue becomes predictable and the whole go-to-market motion gets more efficient.
Unified Platforms provides RevOps consulting for B2B companies whose growth is being held back not by a lack of leads or effort, but by friction between teams, messy systems and untrustworthy data. We diagnose where revenue leaks across your funnel and fix the operational foundations, so more of the demand you already create turns into closed revenue.
The problem RevOps solves is everywhere in scaling companies: marketing and sales disagree on lead quality, handoffs drop, the CRM is a mess, reporting contradicts itself, and no one can forecast with confidence. Each team optimises its own patch while revenue leaks between them. RevOps takes an end-to-end view and engineers the funnel as one system.
We start by mapping your full revenue process and finding the leaks: where leads stall, where handoffs fail, where data breaks, and where reporting cannot be trusted. That diagnosis, grounded in your actual data, tells us which fixes will unlock the most revenue, so we work on the highest-leverage problems first rather than boiling the ocean.
Systems and data are the foundation. We clean up and connect your CRM, marketing automation and revenue tools, fix the data model, and build reliable lead routing and scoring, so the go-to-market stack works as one and the numbers can be trusted. Most revenue problems trace back to broken operations here.
Alignment between teams is where RevOps earns its name. We establish shared definitions, a clean lead-to-revenue handoff, service-level agreements between marketing and sales, and one source of truth, so the teams stop arguing about data and start working the same funnel toward the same number.
Forecasting and reporting are the payoff. We build the pipeline, conversion and forecast reporting that gives leadership a trustworthy view of the business, so you can plan, allocate budget and spot problems early. A believable forecast is often the clearest sign that RevOps is working.
RevOps also connects the rest of your growth investments. It sits underneath demand generation, CRM, attribution and marketing operations, making each of them more effective by ensuring the demand you create is captured, routed, worked and measured properly. It is the operating system your revenue engine runs on.
Revenue process and funnel design. We map and redesign your end-to-end revenue process, stages, definitions, handoffs and automation, so the funnel works as one system rather than disconnected team silos.
Systems and CRM optimisation. We clean up and connect your CRM, marketing automation and revenue tools, fixing the data model and workflows so your stack works together and the data is trustworthy.
Lead management, routing and scoring. We build reliable lead routing, scoring and lifecycle management so no demand leaks between marketing and sales and the right leads reach the right reps fast.
Marketing and sales alignment. We establish shared definitions, service-level agreements and a clean handoff between teams, with one source of truth so they work the same funnel toward the same number.
Reporting and forecasting. We build pipeline, conversion and forecast reporting that leadership can trust, so you can plan, allocate budget and spot problems early.
Attribution and measurement. We connect marketing attribution and measurement into the revenue engine so you know which programs and channels actually create pipeline and revenue.

The Difference
Stop the revenue leaking between teams
Most scaling companies do not have a lead problem; they have an operations problem. Demand leaks between marketing, sales and success through broken handoffs, messy systems and untrustworthy data. RevOps engineers the whole funnel as one engine, so more of the demand you already create becomes predictable, measurable revenue.
Book Free Strategy CallOur Process
How We Build Your Revenue Engine
A disciplined sequence, adapted to your competitive landscape. Open each step.
01Revenue diagnosis
02Prioritise the fixes
03Fix systems and data
04Align the teams
05Report, forecast and improve
Why Unified Platforms
Why Choose Unified Platforms for RevOps
The working habits behind every engagement.
End-to-end revenue view
We engineer the whole funnel as one system, so we fix the leaks between teams that siloed functions miss.
Data-grounded diagnosis
We find and prioritise the real leaks using your data, so we work on the highest-leverage fixes first.
Systems and strategy together
We fix the CRM, data and automation and the process and alignment around them, not one without the other.
Forecast you can trust
We build reporting and forecasting leadership can rely on to plan and allocate budget with confidence.
Connects your growth stack
RevOps sits under demand gen, CRM and attribution, making every growth investment convert better.
Senior, practical operators
Experienced RevOps practitioners who build working systems, backed by our wider growth and marketing practice.
Industries
Industries We Work With
Category specific strategy, not one template applied to every business.
Ready to make revenue predictable?
Book a free demand generation consultation. We will review your funnel, ICP and current pipeline sources and show you the fastest path to predictable, measurable demand.
Book Free Strategy CallQuestions
Frequently Asked Questions
Straight answers before you ever get on a call.
Revenue Operations (RevOps) Consulting Essentials
What is revenue operations (RevOps)?
What does a RevOps consultant actually do?
How do we know if we need RevOps?
How is RevOps different from sales operations or marketing operations?
Do you fix our CRM as part of RevOps?
How does RevOps improve forecasting?
How long before RevOps shows results?
Do you help align our marketing and sales teams?
More on the Service
Can you work with our existing tools and team?
Is RevOps only for large companies?
How does RevOps connect to demand generation and attribution?
What does a RevOps engagement look like?
Do you offer attribution and measurement consulting too?
Can you set up or fix our lead scoring and routing?
Do you help define our ideal customer profile and segments?
How do you handle RevOps for a product-led (PLG) motion?
Working With Unified Platforms
How do you price revenue operations (revops) consulting?
How do we get started with revenue operations (revops) consulting at Unified Platforms?
Do you work with our in-house team, or fully manage it?
How do you report on progress?
Why choose Unified Platforms for b2b growth consulting?
Do you work with companies outside India?
What size of company do you work best with?
Can we start small and scale the engagement later?
How do you stay accountable for results?
What makes Unified Platforms different from a large consultancy?
How involved will our team need to be?
Do you offer a pilot or discovery engagement to start?
Let's diagnose your revenue engine
Tell us your ICP and revenue targets. We will map a full-funnel demand plan and the pipeline it can create.
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